Hi, I'm Lindsay. I bring concepts to life. Let’s see how far your ideas can reach.
Whether designing digital platforms, tactile packaging, print systems, or physical experiential spaces, I focus on how people interact with a story. Let’s build an experience your audience won't forget.
FEATURED PROJECTS
We leaned into a "work-in-progress" aesthetic to give the Made to Create Lab a sense of agility and grit. By using an artist’s sketchbook as a blueprint, the design connects high-level science to a hands-on, human-centric process.
How does a branding firm tell its own story? For Takeform, we treated their physical office as a hero product. By integrating wayfinding, custom wallcoverings, and window films, the design transforms an office and production space into an immersive experience that proves environmental graphics are a narrative rather than just signage.
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Brand Identity & Strategy: Comprehensive brand guidelines, multi-year multimedia campaigns, visual storytelling, and cross-channel digital/print consistency.
Experiential & Spatial Design: Environmental graphics, tradeshow booth architecture, large-scale brand activations, architectural signage, and wayfinding solutions.
Design Systems & Efficiency: Creating scalable template architectures across Adobe Creative Suite to optimize rapid-response workflows and team production.
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Adobe Creative Suite: Illustrator, InDesign, Photoshop, After Effects (Motion Graphics), Premiere Pro (Video Production), Adobe XD
Digital Platforms: Figma, Miro, Canva, Google Workspace (Slides, Docs, Sheets), Stockpress (DAM Software), Wordpress (CMS)
Team & Project Management: Asana, Slack, Monday
AI Tools: ChatGPT, Midjourney, Google Gemini/Nano Banana
Note on AI: While I recognize the rapid rise of AI and utilize it to streamline workflows, revise copywriting, or automate repetitive tasks, I firmly believe it cannot replace genuine design craft. I am committed to maintaining my own creative agency, and ensuring that every final piece is rooted in human intention, strategic thinking, and authentic execution.
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Design is never just about the visuals. I’ve spent my career working right at the intersection of different teams. I know how to talk to engineers, I get what drives a sales team, and I’m completely comfortable collaborating with C-suite stakeholders to turn a high-level product idea into a real, market-ready asset.
Whether I’m navigating strict regulatory constraints on social platforms or managing a project from the first sketch to the final launch, my goal is always to bring people together through a collaborative, feedback-driven process.
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Born and raised in the moss and rain of the Pacific Northwest, I am a "left-field" thinker and maker with nearly a decade of graphic design experience. My professional journey began with a unique curveball: a BFA in Metalsmithing from the Oregon College of Art and Craft. This tactile background completely reframes how I approach the digital world. I don’t just see pixels; I see how people move through a space and touch a story, bringing a physical "builder’s" perspective to brand identity.